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A Trusted Partner for
Global Property Investors

Founded to bridge the gap between access and execution, 29k enables overseas investors to participate in UK property, with every investment managed on a long-term basis.

The 29k Story

UK property has long been a compelling opportunity for global investors. But direct ownership brings practical complexities such as legal structuring, compliance requirements, banking setup, leasing, and ongoing management. What appears straightforward at the outset can quickly become demanding and time-intensive.

29k Asset Management was founded in 2015 to address this gap between access and execution. We created a structured, professionally governed framework that enables high-net-worth investors to participate in UK property without the burden of day-to-day operations. Through clearly defined private syndicate structures and direct investment mandates, we oversee the full investment lifecycle, including acquisition, structuring, asset management, reporting, and exit.

Based in the UK, we work primarily with investors from India and the UAE who value discipline, transparency, and long-term stewardship.

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Our Guiding Principles

The way we work is shaped by a few straightforward principles. They influence how opportunities are chosen, how investments are structured, and how we stay accountable to the people who invest alongside us.

01

Governance Comes First

Governance Comes First

Every investment begins with a clear structure. Ownership, responsibilities, and decision-making processes are defined upfront so there is clarity from the beginning.

02

Disciplined Approach to Opportunities

Disciplined Approach to Opportunities

We look at properties with a practical lens by focusing on dependable income, tenant quality, and how manageable the asset will be over the long term, rather than chasing market sentiment.

03

We Only Work with the Best

We Only Work with the Best

Strong investments rely on strong partners. We work closely with experienced UK legal, tax, and accounting professionals to ensure each investment is structured and managed properly.

04

We Invest with a Long-Term Mindset

We Invest with a Long-Term Mindset

We believe that property investing works best when approached patiently. Our decisions are guided by long-term ownership and steady management rather than short-term gains.

05

Transparency is a Commitment, Not a Courtesy

Transparency is a Commitment, Not a Courtesy

We believe investors deserve complete visibility. Regular updates and clear reporting ensure you always understand how your investment is performing and how it is being managed.

Meet the
Leadership Team

Our leadership remains closely involved in every stage of the investment process. Their focus is on making thoughtful decisions, maintaining clear oversight, and ensuring that each investment is managed with care over the long term.

Beyond the internal team, the firm works alongside a network of experienced professionals across the UK, including legal advisers, accountants, tax specialists, and local property partners.

Prashanth Prabhu
Founder and Director

Prashanth Prabhu

Founder and Director

Prashanth Prabhu

Prashanth founded 29k with the intention of creating a more structured way for overseas investors to participate in UK property. He oversees the firm’s strategy and governance, and works closely with investors across India and the UAE to guide long-term investment decisions.

Dr Oksana Golubtsova
Director of Operations

Dr Oksana Golubtsova

Director of Operations

Dr Oksana Golubtsova

Based in the United Kingdom, Oksana manages the operational side of the portfolio. She oversees acquisitions, coordinates leasing arrangements, and ensures properties are managed effectively once they are in operation.

Divya Kumar
Finance Manager

Divya Kumar

Finance Manager

Divya Kumar

Divya looks after financial reporting and investor updates. She works with accounting and advisory partners to ensure reporting remains accurate, organised, and consistent across all investments.

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Discuss UK Property Investment
with Our Team

Whether you are an existing investor or would like to understand how we work, our team is here to provide clarity on structures, process, and next steps.

Get in Touch